
Greenwashing is a Communications Problem
Greenwashing is when a firm’s public statements don’t match the investment policy. The solution is to embed subject-matter expertise into your comms team.
Your free source of insights and ideas on ESG and impact investing, and the economic opportunities behind taking action on climate change.
Greenwashing is when a firm’s public statements don’t match the investment policy. The solution is to embed subject-matter expertise into your comms team.
The maturing of impact frameworks is what gave rise to The Impact Stack, but it’s still a young sector.
And how the new Safeguard Mechanism rekindled my faith in a carbon market.
If disinformation by big-oil is at one end of the spectrum, climate-doomism is at the other. And neither gets us closer to our goal.
We know ESG isn’t perfect, but it shouldn’t be criticised for failing to do something it never intended to do.
What’s most frustrating about the debate is the framing of ESG as being a panacea for the problems of modern capitalism.